EFI Business Lab

At the EFI, we support innovators, entrepreneurs, thinkers, makers, do-ers. 

We are passionate about transforming the fashion industry into a driver for social impact and the Sustainable Development Goals and support other businesses who do the same.

The EFI Business Lab is a programme to help kick-start a selection of businesses, support them in becoming investment-ready and equip them with the tools they need to achieve impact. The EFI Business Lab will be an intensive programme of business planning, product testing and mentorship sessions. Together with the teams, we will work on validating and enriching their existing ideas to take them to the next level and let investors make an informed investment decision. 

The EFI Business Lab

Development & validation of ideas

Sessions will include; Know your customer, User panels, Tech, Legal, Branding and Pitch Coaching

Adding insights from industry experts

Customised workshops with experts in Tech, Branding, Storytelling, Digital Marketing, Product, Finance, Legal, etc…

Product Support for MVP

Support in creating MVP to demonstrate validation of product/market fit using feedback from beta customers

Who’s taking part?

African Designer Accelerator

The EFI Accelerator Programme for African designers targets existing fashion brands producing in Africa who require additional support in accelerating their businesses in the global marketplace. Two brands from the Accelerator have been selected to join the EFI Business Lab, where they will undergo a tailored mentoring programme in every aspect of the business of fashion.


Our 2020 Hackathon, which you can read about in full here, resulted in 30 ideas that addressed major challenges in the fashion industry. Out of the range of fantastic ideas, 3 proposals have been selected by a committee and are now participating in the EFI Business Lab to support them in their journey of disrupting the fashion industry.

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