Kenya
Nairobi, Kenya was the birthplace of the Ethical Fashion Initiative in 2009.
Today EFI works with over 1000 artisans in Kenya to build production capacities and create market access for artisans and self-help groups.
Newly launched project
In April 2024, EFI launched a new 3-year project “Designing the Future, a Green and Inclusive Fashion Ecosystem” which aims to foster sustainable fashion production and job creation in Kenya.
The newly launched initiative leverages on the success of the EFI business model to empower self-help groups of artisans, micro-producers, and design entrepreneurs, with special attention to women and youth, through the promotion of circular design and production.
2,500 individuals from marginalized communities throughout the country are expected to benefit from this initiative through specialized training, improved working conditions and increased access to the market, with prominent international fashion firms.
EFI’s intervention in Kenya is funded by Italian Agency for Development Cooperation (AICS).
In Nairobi, EFI is also partner with Artisan Fashion, an independent social enterprise. This Kenyan hub brings together a range of artisan skills, from traditional Maasai beading to horn and bone carving, employing community groups and women’s cooperatives throughout the country.
2 social enterprise partner
Artisan Fashion coordinates production in Kenya for EFI
Tujikuze, newly created social enterprise specialised in the production of
15 community groups
Sanata Women’s Group, Bega Kwa Bega Beading Group, Hadithi Basket Weavers, Olonana and Olyandati Beading groups, and more
15 years
Providing decent work to beneficiaries
Supported by the
Italian Agency for Development Cooperation (AICS)
“Being a Maasai young man, I am expected to have a family by now. But I chose a different path. I joined college but I have to pay my school fees because my parents do not believe in higher formal education. That is why I work part-time with Olonana women's group. By working with them, I am able to pay for my school fees as well as cater for my other needs. I am grateful to Artisan Fashion for empowering the women and youth of my community.”
Samuel Saruni, 23 years old
Meet the Makers: turning boat sails into luxury handbags
Follow Wanyama as he sources unused dhow sail from the coast near Mombasa to be upcycled to bags for Vivienne Westwood at the Artisan Fashion Hub.
Our social enterprise partner Artisan Fashion coordinates the work of artisan community groups throughout Kenya, from Maasai beading groups in the Ngong Hills to brass casters working with upcycled materials in Nairobi.
Bag Making
Basket Weaving
Jewellery Making
Beading